Actionable, research-backed guides for local and small-business influencer marketing.
Learn everything about YouTube sponsorships — how they work, typical rates, and how brands and creators can run successful deals.
A practical, research-backed playbook to drive foot traffic, bookings, and sales with neighborhood creators — including discovery steps, platform tactics, measurement, and templates.
Beginner‑friendly, small‑business‑focused guide to social media influencers and influencer marketing with real examples, budgets, platforms, and ROI.